Fast Track News This Tuesday: From Google in El Salvador to Innovative Startups

Google is expanding its operations in Latin America, from striking a deal with the government of El Salvador to turn the country into a technology hub, to collaborating with Davivienda in Colombia for digital payments.

Google Cloud has announced an agreement with the government of El Salvador to establish a legal entity and an office in the country. The goal is to bring technological infrastructure closer to where El Salvador’s data is generated and offer technical guidance to businesses on making the most out of cloud technology.

In Colombia, more than 1.7 million Davivienda customers can now make contactless payments and manage boarding passes through Google’s Digital Wallet, thus strengthening the digital payments ecosystem in the country.

Entrepreneurial women in Mexico are also getting a boost, thanks to the second edition of eNovadoras, an initiative by AT&T Mexico and Endeavor that aims to identify and support high-impact technology startups led by women.

In Chile, the HR-focused SaaS startup Talana has raised USD $8 million to develop new products and services to become the regional leader in human resources software.

Maqui, a Colombian-Mexican startup focused on sustainable fashion, has raised USD $1.5 million in a pre-seed investment round to expand its market in Mexico and develop solutions against waste in the fashion industry.

In the field of blockchain technology, ICP Hub LATAM has announced a partnership with NEXUS to promote learning and entrepreneurial opportunities in Web 3.0 technology.

Moreover, Argentina is preparing to host a new edition of the most crucial event in the Latin American Digital Commerce industry, the “eCommerce Day Argentina Blended [Professional] Experience,” which will take place from August 30 to September 1 in a hybrid format.

Finally, Monnet Payments, a Peruvian fintech, is solving one of the most common problems in e-commerce: delays in money refunds. The company already operates in nine Latin American countries.

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