Ecommerce-Mexico-White Paper-Tukan
Developed in response to the challenges posed by the COVID-19 pandemic, Viddy offers a unique solution for retail salespeople. This app, conceived by Daniel Gentil and Fernando Antunes, transforms the traditional role of in-store salespeople in the digital retail landscape. It provides them with independence and a suite of tools to maintain customer relationships beyond the initial in-store interaction.
One of Viddy’s standout features is the capability for salespeople to develop their own client portfolios. This feature is supplemented by the app’s support for various digital payment methods, including link-based payments and PIX, a popular payment system. Additionally, Viddy facilitates access to a delivery network, simplifying the process of completing orders.
Since its inception, Viddy has significantly impacted the parent company’s digital sales channels. It has achieved the highest average sales value among these channels, evidencing its effectiveness and appeal in the digital retail sector.
