Mexican Fintechs Presence in Colombia’s Market

The Assembly Of The Colombia Fintech Association Elects Board Of Directors With Female Majority The Assembly Of The Colombia Fintech Association Elects Board Of Directors With Female Majority
Aerea Sobre Centro De Bogota

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Colombia’s fintech sector reached 294 startups in 2024, while Mexico reported 234 new Mexican-origin companies.

Finnovista’s report on Colombia indicates that of the 169 foreign fintech firms operating in Colombia, 50% are Mexican, comprising 29% of the market. Chile and the U.S. follow with 20% and 18% respectively, positioning Mexico as the leading foreign player in Colombia’s fintech landscape.

Colombian fintechs have also made inroads into Mexico, with 16% of fintech firms in Mexico being Colombian. Finnovista emphasizes this relationship’s dynamism and the international expansion capabilities of both countries’ firms. Over 63.4% of Colombian fintechs have gone international, though scaling operations abroad remains a major challenge.

Andrés Fontanto of Finnovista highlights the vibrant connection between the Mexican and Colombian markets, noting the significant growth and cross-border opportunities for fintech firms in Latin America.

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