NowVertical Group Inc., a leading provider of software and services related to data and Artificial Intelligence, revealed its plans for strategic expansion in Peru and Mexico, along with a new agreement with McDonald’s LATAM.
According to recent research, the Latin American big data analytics market is projected to reach over USD$12,000 million by 2028, experiencing a Compound Annual Growth Rate (CAGR) of 7.67% between 2023 and 2028.
Additionally, demand in the field of Artificial Intelligence is expected to register an annual growth rate of 18.44%, generating a market surpassing USD$19 billion by 2030.
These data present a significant market opportunity for NOW as it expands its operations throughout the region.
NowVertical is expanding its presence in South America through a strategic collaboration with Google in Peru, focusing on innovative predictive analytics projects with RIMAC Seguros y Reaseguros.
The firm secured a contract to implement a predictive analytics model that enhances the customer experience for RIMAC, reinforces security measures, and ensures business continuity.
This contract, the first in Peru for NOW, reflects NowVertical’s commitment to providing industry-leading solutions and tangible results.
In Mexico, NowVertical is expanding its platform through a process of strategic data governance consulting with DMX, a financial conglomerate.
Collaborating with Google, the company announced new contracts with Liverpool and Coppel, prominent Mexican retail conglomerates.
These contracts will leverage data and AI technologies to optimize retail operations, drive growth, and foster innovation in the industry.
“These strategic collaborations in Peru and Mexico, and our recent partnership with Arcos Dorados (McDonald’s LATAM), represent notable milestones for NowVertical, underscoring our dedication to delivering industry-leading services and solutions on a global scale,” highlighted Sasha Grujicic, CEO of NowVertical.
“These new partnerships not only offer an enticing entry point to esteemed organizations but also serve as crucial steps in cultivating lasting relationships with respected brands and organizations at a regional level,” added.
Additionally, NOW also secured a contract with Arcos Dorados (McDonald’s LATAM), the leading independent franchisee of McDonald’s globally, operating in 20 countries and territories in Latin America and the Caribbean.
NOW will collaborate with the client on various projects, including cloud data engineering and data science implementation.
NowVertical’s commitment to pushing the boundaries of innovation and providing customized solutions across various sectors, backed by collaboration with Google, solidifies the company as a global leader in data and AI solutions.
