Latin American fintech Clara has just launched a tool that could be a game-changer for companies looking to optimize their expenses. “Insights,” powered by artificial intelligence, promises to unravel the mystery of corporate payments and help companies save money.
How does it work? Imagine having a financial assistant that reviews thousands of transactions in seconds, identifying patterns and pointing out anomalies. That’s exactly what “Insights” does. It detects everything from duplicate subscriptions to unusual increases in specific expenses.
Clara, founded in 2020, isn’t new to the game. It already operates in Brazil, Colombia, and Mexico, processing more than one transaction per second. With over 14,000 companies as clients, they’ve caught the attention of high-profile investors like Goldman Sachs.
Juan Zuluaga, Clara’s Global Product Director, explains the goal: “We want to free financial teams from tedious tasks so they can focus on strategic work.”
Worried about implementation? Clara has simplified it. Some companies can get started in less than 24 hours. Of course, if you’re a larger corporation, it might take a bit longer, but they have a team of 350 people in 15 countries ready to help.
Security is paramount in the fintech world, and Clara knows it. They use Amazon Web Services and have PCI DSS certification. Plus, they encrypt data and perform regular audits.
Clara isn’t just about technology. They’ve formed strategic alliances with names like Mastercard and offer extensive technical support, including an AI system available 24/7.
How do they stay ahead of the curve? By constantly adapting. Clara customizes its services for each country where it operates, complying with local regulations. And it seems to be working – their client retention rate exceeds 90% after the first year.
When it comes to attracting talent, Clara offers professional development, competitive salaries, and benefits focused on health and wellness. They also promote diversity with initiatives for women and the LGBT community.
Looking to the future, Clara is focused on growing in its current markets and reaching financial equilibrium. They continue to explore new technologies to bring more financial clarity to businesses.
In an increasingly competitive fintech market, Clara is betting on continuous innovation and service quality. Will it be enough to stay ahead? Only time will tell, but for now, they seem to be on the right track.
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