- Balety and Romio merge to introduce a carsharing service in Mexico.
- The startup will operate in Guadalajara, Mexico City, Tijuana, Los Cabos, and Cancún.
- Supported by Grupo Dalton, the company will rent locally supplied vehicles.
Balety and Romio have combined forces to launch a startup that will offer car rental services under a carsharing model in Mexico. This initiative is set to operate in cities including Guadalajara, Mexico City, Tijuana, Los Cabos, and Cancún, addressing the need for improved urban mobility options.
The companies aim to reduce environmental impact by lowering carbon dioxide levels. Research indicates that one shared vehicle can replace up to ten privately owned cars, highlighting the significant potential for reducing urban congestion and pollution. This aligns with growing global trends towards sustainability in transportation.
David Gómez, co-founder of Romio, expressed enthusiasm about the merger, stating, “With our combined resources, expertise, and capabilities, we are poised to transform the auto rental industry in Mexico.” He emphasized the goal of providing a hassle-free, transparent rental experience that empowers local hosts. The partnership with Grupo Dalton, which will supply the vehicles for the startup, further strengthens their operational framework.
The initiative is not just a business merger but a strategic move to lead in the market with a sustainable, community-focused model. This approach promises to enhance the accessibility of car rentals while prioritizing environmental conservation and local economic benefits.
