Melonn is a startup that provides software and logistics services to small and medium enterprises (SMEs) in e-commerce. It has raised US$20 million in a Series A round led by QED Investors. 

With the new investment, the company now has US$24.5 million in funding, since just last November it received a seed round for US$4.5 million.

Also participating in the round were NFX and Pear and Wollef (formerly Jaguar Ventures); as well as angel investors such as Hans Tang, managing partner at GGV Capital; Tomás Uribe and Jerónimo Uribe, co-founders of La Haus; and Antonia Rojas Eing, partner at ALLVP.

More Products and More Wineries

The company will use the capital to expand its technology and product teams. It seeks to develop new adjacent products, including financial services. 

Another of its objectives is to expand its commercial capabilities and increase its network of warehouses to offer same-day or next-day delivery in more cities in Latin America. 

In this way, Melonn said in a statement that it wants to support any e-commerce business so that it can sell its products through different channels, ranging from Amazon to Instagram, and deliver them seamlessly, quickly and easily almost anywhere in the region.

After this round, the company will seek to consolidate in the markets where it is already present. It plans to open warehouses in Guadalajara and Monterrey in Mexico, as well as in Barranquilla, the Eje Cafetero and Bucaramanga in Colombia, said Andrés Gómez, CEO and co-founder of Melonn.

He also mentioned that with this growth they want to generate more than 800 jobs, multiply the space by six and have more than 2,000 clients. Of these figures, 300 jobs, four cities, and 1,000 customers are expected in Mexico alone.

How Melonn Works

The startup, founded in 2020 by Andrés Gomez (CEO), Alejandro Celis (CPO), Andrés Archila (COO), Felipe Jaramillo (CTO), Sebastián Román (Data Science Director) and Daniel Castrillón (Software Engineering & DevOps Director), guides sellers through the process of selling their products.

To do so, it connects to its different e-commerce channels. Sellers must send their stock to Melonn’s warehouses, which are close to consumers. Once this is done, the startup will prepare the package for delivery; and if a product is returned, Melonn will take care of it. This is possible because the company works with transportation providers that help them reduce time and costs. 

In this process, the seller will always be present, as they can manage and monitor every step from the company’s platform.

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