Atlas Raises 275m For Global Work Benefits Platform
The platform addresses the needs of a global and remote workforce, leveraging AI to simplify benefits management for companies worldwide. Founded by Karen Serfaty, Gianina Rossi, and Josefina Van Thienen, Atlas offers centralized management of benefits like health insurance across 26 countries in the Americas and Europe.
The company’s approach targets businesses and scale-ups, offering a solution for managing diverse benefits. Within a year, Atlas expanded its operations to cover 26 countries and integrated hundreds of benefits into their platform. The seed funding from Hi Ventures, along with support from Silicon Valley investors, will facilitate Atlas’ expansion, especially in Mexico, Brazil, and Colombia, targeting U.S.-based companies with a global reach.
The team behind Atlas brings a wealth of experience in technology and global operations. Karen Serfaty, a self-taught coder with experience as CTO of Nilus and independent software engineering, leads as CEO. Gianina Rossi, COO, brings her background in telecommunications engineering and strategic partnerships, having worked with major corporations like Telefonica and Ciena. Josefina Van Thienen, CRO, joined Atlas after her MBA at Duke and a career in San Francisco building strategic partnerships at Microsoft.
The investment signifies confidence in Atlas’ mission to transform global employee benefits delivery. The company plans to use the funds to accelerate growth, focusing on U.S.-based companies with international teams. The support from Hi Ventures highlights the potential for Atlas to lead in the global benefits market, backed by a team with a proven track record in scaling technology and strategic development.
