A strategic partnership marking a significant step in the evolution of online payments in Latin America | Photo: Pexels
Worldline, a global leader in payment services, has chosen to collaborate with Yuno, a prominent Colombian startup specializing in online payments in Latin America and the United States. This collaboration aims to optimize the management of various payment methods for businesses and digital retailers in the Latin American region, offering comprehensive solutions that enhance the transactional experience for their customers.
With operations in Mexico, Argentina, Peru, Brazil, Colombia, and the U.S., Yuno has developed a cutting-edge platform called Ultimate Checkout. This innovative tool allows digital businesses to manage multiple payment methods under a single interface. Additionally, the platform will enable merchants to customize their payment process, monitor acceptance rates, produce detailed reports, and utilize advanced tools for fraud detection and intelligent transaction routing.
Juan Pablo Ortega, a co-founder of Yuno, shared his excitement about the collaboration, stating that from its inception, Yuno’s mission has been to revolutionize how online businesses handle their transactions.
“By partnering with Worldline, which holds a dominant position in the global payments arena, we believe we can enhance and speed up our mission, enabling more businesses in the region to benefit from our tools, thus optimizing their digital payment experience,” said Ortega.
Revolutionizing Online Payments
The solidification of this alliance is undoubtedly a significant milestone in the evolution of online payments in Latin America. It is expected to drive transformations in how organizations manage their transactions, strengthening fraud detection and providing a safer and more user-friendly online shopping experience.
Just a few months ago, in March, Yuno had entered another collaboration with AstroPay, a renowned global e-wallet. This previous alliance expanded payment options for e-commerce entrepreneurs, allowing them to diversify and enhance payment methods on their websites.
Kelly Harvin, who heads the Global Partnerships department at Worldline, also expressed her satisfaction with the partnership, stating:
“We are thrilled to collaborate with Yuno on this initiative. Their platform can provide significant value to e-commerce businesses in Latin America. Our joint vision is to simplify, secure, and make online payments more efficient, thus fostering a renovation in the region’s digital transaction ecosystem.”
The growth and progress in the fintech field in Latin America are undeniable, and collaborations like that of Worldline and Yuno underscore these companies’ commitment to leading and enhancing digital payment experiences on the continent. According to a study published by Finnovista in collaboration with the Inter-American Development Bank (IDB) in 2021, Latin America and the Caribbean now have 2,482 financial technology companies, a figure that already accounted for 23% of all fintechs worldwide, with Colombia ranking third in the region.
